Source: https://restorebunny.com/guides/write-a-product-photo-brief/

# Write a Product Photo Brief Before Editing

Define the item, required views, protected details and delivery files before commissioning or generating product photographs.

Product photography2 min readUpdated 18 October 2026

## A setting for your product

Create a scene from a real reference, compare the details and export a listing kit.

[Open Product Photo Studio](<https://restorebunny.com/signup/?from=seo-content&source=%2Fguides%2Fwrite-a-product-photo-brief%2F&view=product>)1 credit per scene · Account required[See credit packs](<https://restorebunny.com/pricing/>)

Quick answer

## The short version

A useful brief describes what a customer must learn from the pictures. Start with the actual item, its variants, the intended sales channel and the details that must remain visible. Decide which pictures document the product and which provide a styled setting. A polished image that shows the wrong package is a failed deliverable.

## A practical workflow

Create one brief per product family. Record the SKU, included parts, important wording, material, scale and known imperfections. List each required view with a purpose rather than asking for several beautiful images. Give the editor a real reference and an approval contact. Define filename, image shape and maximum bytes separately from the creative direction. Finish with a rejection list: invented accessories, unreadable labels, altered condition and misleading scale.

## Worked planning example

Planning example: A ceramic cup needs a front hero, handle view, interior view and a ruler reference. The styled scene may use a plain tabletop, but the handle opening and glaze marks must match the real cup. Acceptance requires four approved files and one original reference, not four unrelated generations.

## Check before you finish

1. Write the buyer’s unanswered questions.
2. Assign each question to a specific photograph.
3. Record details the edit must preserve.
4. Agree on review and delivery before spending credits.

## Choose the next step for your task

Product Photo Studio creates a new setting from one product reference for one credit per generation. Review shape, labels, color, quantity and condition before commercial use. The listing kit adds alternate image shapes and a review manifest without an extra export charge. It does not certify marketplace acceptance. Use a real capture when exact evidence of the item is required.

## FAQs

What should I check before finishing this task?

Write the buyer’s unanswered questions. Assign each question to a specific photograph. Record details the edit must preserve. Agree on review and delivery before spending credits.

Are these examples documented customer results?

No. They are hypothetical planning examples and editorial decision frameworks. They do not establish a sales increase, a successful restoration or a printer’s approval.

## Sources

Sources for technical facts and documented capabilities. Worked scenarios are hypothetical planning examples.

- Shopify Help Center: [Product media types and image requirements](<https://help.shopify.com/en/manual/products/product-media/product-media-types>)

## Related

- [Open the related free tool](<https://restorebunny.com/tools/product-photography-shot-list/>)
- [Explore Product Photo Studio](<https://restorebunny.com/features/product-photo-studio/>)
- [Set Up a Product Photo Batch Intake Sheet](<https://restorebunny.com/guides/product-photo-batch-intake/>)

## Ready to prepare your product scene?

Create a reviewed product setting and export a listing kit. One credit per scene.

[Open Product Photo Studio](<https://restorebunny.com/signup/?from=seo-content&source=%2Fguides%2Fwrite-a-product-photo-brief%2F&view=product>)[View Pricing](<https://restorebunny.com/pricing/>)

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