Source: https://restorebunny.com/decisions/brand-reference-board-vs-finished-campaign-image/

Decision report

# Brand Reference Board vs Finished Campaign Image

Choose whether a file communicates art direction or an approved advertising deliverable.

For small creative teams

## Choose based on your source

Free · local · no signup

Reference label (optional)

Answer each condition using your actual source. Choose “Unknown” when you cannot verify it; an unknown condition needs checking before a recommendation.

Source conditionsThe team is still choosing a visual directionThe reference images are permitted for that internal useNo client approval or completed campaign claim is attached to the board

**Check the source before choosing**

Answer all three conditions to see a candidate route.

## A worked example

Hypothetical decision: three permitted reference photos communicate a proposed palette and mood. They are labeled as direction, while the actual approved product image is a separate deliverable.

## What this can and cannot decide

A reference board is not a finished advertisement, a license for its source images or evidence of campaign performance.

Keep source files separately. Your entries stay in this browser page and are included only in the file you choose to download. Reloading the page clears this worksheet.

## Create a product scene

Resolve missing source evidence using the route above. Continue to scene generation only when you have a suitable real reference.

Use a real product reference to create a styled scene, then compare the details before exporting.

Account credits apply to paid operations. Review the settings and result in your dashboard.

[Create a product scene](<https://restorebunny.com/signup/?from=seo-content&source=%2Fdecisions%2Fbrand-reference-board-vs-finished-campaign-image%2F&view=product>)

## Frequently asked questions

What does this resource produce?

Choose whether a file communicates art direction or an approved advertising deliverable. It produces a plain-text decision report locally in your browser.

What should I verify before using it?

A reference board is not a finished advertisement, a license for its source images or evidence of campaign performance.

## Useful next resources

- [Open Free Photo Collage Maker Online](<https://restorebunny.com/tools/photo-collage/>)
- [Write a Product Photo Brief Before Editing](<https://restorebunny.com/guides/write-a-product-photo-brief/>)
- [Retargeting Creative Image Workflow](<https://restorebunny.com/workflows/retargeting-creative-image-workflow/>)
- [Creative Look Approval Workflow](<https://restorebunny.com/workflows/creative-look-approval-workflow/>)
- [Seasonal Catalog Image Handoff](<https://restorebunny.com/workflows/seasonal-catalog-image-handoff/>)

Original worksheet and hypothetical example · Updated 2026-10-25 · [Editorial policy](<https://restorebunny.com/editorial-policy/>)